SERVICES
Graphic Design, Package design, POS design

WAVES Coffee House, 2017

Challenge

Waves Coffee House operates stores in BC and Alberta. In the Fall of 2017, we were tasked with developing new themes and design or their Holiday 2017 coffee cup designs. We worked closely with the Waves marketing team to develop a new core brand positioning theme, complete with messaging and designs for the 2017 holiday season. The new theme and design work had to be applied to coffee cups, menu boards, coffee bags, in-store signage and food bag and tags.

Action

Waves Coffee places much importance on sustainability, single-origin source, environmental consciousness and the importance of local suppliers. A series of educational cup designs were created that gave Waves an opportunity to tell some of those stories in a creative and engaging format. The new theme and design work was applied to coffee cups, menu boards, coffee bags, in-store signage and food bag and tags.