The Blog


You have had a professional branding studio develop your brand platform, graphic elements, helped you articulate your messaging and developed processes for streamlined communication…now what? [+]


Brands love having celebrities and social media gurus in their corner, but it’s the everyday fans and customers who ultimately make or break a brand.

Creating brand advocates should be a significant part of your social media efforts. Every brand wants large numbers of followers and fans promoting them on social channels, but few companies are willing to get out of their own way and do what it takes to gain true advocacy. [+]


Brand storytelling is about curating stories about your brand or brand experience, that gives your customers relevant and engaging content.

If customers are affected by your brand story, it encourages them to build upon those conversations and share stories of their own. When you focus on conveying your brand story, it can provide amazing new opportunities for growth. [+]

The Design Studio

Straydog Vancouver Branding Graphic Design Web Design Firm

We're a rare breed. Straydog is a Vancouver branding firm that strives for big unique ideas and has a healthy obsession for the finer details of typography & design. Our disposition is not the kind that'll settle for mediocrity.


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